GDUSA V. 51 N°3 (2015)

10 FRESH
Target parties hearty for Lilly Pulitzer; Paula Scher’s new look for The New School; Sagmeister & Walsh eschew typical tech; Brand Union refreshes iconic Absolut bottle; Prophet caffeinates Keurig brand; Project Projects Hnored by Cooper Hewitt; and more.

28 PEOPLE
AIGA’s Ric Grefé to step down as executive director; Tom Bodkin headlines Society of News Design event; Sony Music’s Julian Alexander leads GUILD operations; Lina Sucharda is third generation at Design North; and other.

36 COLOR FORECAST
The desire for warmth and security is an important driver in color directions and palettes. So says Pantone, and who are we to argue with the global color authority. As great designer know, when it comes to color decisions, there is nothing less at stake than the success of products, services, ideas, causes, and communications.

50 PRINT DESIGN SURVEY
Do creatives still recognize the value of print and paper? Is the role of print in the mix starting to clarifiying itself? Do designers control the spec and the buy? Is this our oldest and most favorite reader survey? Yes, yes, yes, and yes. The 2015 survey is soponsored by Verso Corporation.

60 LOGODUNGE 2015
Bill Gardner’s tour de force explores the impact of small screens, design tourist and democratization, responsive logos, the motion logo smoothie, and why the ancient Egyptians were onto something.

108 FOCUS
Graph Expo theme is Transform; ChoosePrint on Kaiser Permanente and Obamacare; Kevin Hall remembers General Foods Design Center; an interview with Shanoor and Silva Devarj; Diane Domeyer of The Creative Group on working with a recruiter; and special dedication to Tom Wright of Neenah.

Publicado por Natalia Arocena | 17 de julio de 2015 - 12:02 | Actualizado: 22 de julio de 2015 - 10:04 | PDF