Eye N°87 (2014)

14 Food special issue
We all have to eat.

16 Reputations: Louise Fili
‘All I need is one element to latch on to that can make the logo work’. Interview by Liz Danzico

26 Burger, fries, no logo
Ben Stott’s ‘anti-branding’ helped turn the Byron restaurant chain into a multi- million pound brand.
By John L. Walters

36 Natural fantasy
Anna Kealey on myth-making in food packaging

40 Design that disappears
Paul Davis on the simplicity of St.John’s blackboard

42 Luxury of less is more
‘Roundhead’ Sean Perkins explains North’s designs for restaurateur Alan Yau and the St. Pancras Hotel
By John L. Walters

50 Glazed and confused
From the synthesized splash of sugary fizz to 3D-printed hamburgers, the future of food goes way beyond the real thing.
By Tom Harrad

54 Cup challenge
David Hillman changed the look of tea packaging
By Sarah Snaith

56 All about oil
The olive industry is helping to revive the Greek economy – and Designers are at the heart of this success
By Dionysis Livanis

60 Plate camera
Richard Krzyzak talks to Tessa Traeger, Simon Wheeler and David Loftus, photographers whose work is rooted in the social and culture role of food

76 Comic cuts
Andreu Balius collects Spanish meat papers, covered in funny, graphic images of the animals to be eaten

80 Raw like sushi
Alternative food zines scramble the conventions of magazine design
By Sarah Snaith

88 Process and poetry
Paul Keers talks to Stranger & Stranger and Fernando Gutiérrez about communicating the intangible characters of wines and spirits

96 Labelled with love
The new craft beers come in bottles, ideal for trendy bars and hipsters who want to display what they’re drinking.
Photographs by Phil Sayer

104 Design for eating
From Tunnock’s tea cakes and Tiptree jam to chocolates and cookbooks: a shopping basket of historical food ephemera, including menus draws by Edward Ardizzone and Len Deighton’s cooking strips
By Jay Prynne, Patrick Baglee, Steven Heller, Tom Harrad and Simon Esterson

Publicado por Natalia Arocena | 25 de abril de 2014 - 09:38 | Actualizado: 25 de abril de 2014 - 09:38 | PDF