GDUSA V. 52 N°3 (2016)

gdusa52n3

10 FRESH
Milt Glaser and AIGA getting out the vote; KFC takes finger licking’good slogan literally; new Sagmeister & Walsh campaing has balls; SONIC packaging focuses on summer drive- in fun; Bruce Mau and Geoff McFetridge win Cooper Hewitt NDA honors; and others.

22 PEOPLE
Justin Peters is Executive CD at Carbone Smolan; Susan Cantor of Lowe NY fame is CEO at Red Reak; HUGE appoints former Frog Design CCO Hans Neubert as its new creative chief; Two Twelve ups Sharmi Patel and adds Ben Witheouse; and many more.

28 LOGOLUNGE 2016
Bill Gardner will knock yur socks off with his reports on how simplification is informing, inspiring and intruding upon logo, symbol and identity trends, and more about how we communicate. Read it but keep extra socks nearby.

42 COLOR FORECAST
With an increased digital exchange of information, a rising generation that will no be stereotyped, and increasing gender neutrality, designers and consumers are more confortable expressing themselves with color. So says Pantone, and who are we to argue with the goblal color authority?

58 53RD ANNUAL PRINT SURVEY
Do creatives Still recognize the value of print and paper? Is the role of print in the mix starting to clarifying itself Do desingner’s control the spect and the buy? Is this our oldest and most favorite reader survey? Yes, yes, yes, and yes. The sponsor of this initiative is Verso Corporation.

111 FOCUS
At this year’s Graph Expo there’s lots to see and lear for creatives, marketers and print buyers, CTI Paper USA recruits Gorilla mascot for durable and synthetic paper line; Rob Munz of InMotionNow on creative workflow best practices; Gerry Bonetto of ChoosePrint on digital publishers turning to print; Diane Domeyer of The Creative Group on must have skills for UX and UI professionals; and more.

Publicado por | 10 de agosto de 2016 - 12:16 | Actualizado: 10 de agosto de 2016 - 12:16 | PDF

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